ALL THAT MONEY, and, for what? They say that you get what you pay for, and if that is true, the republican party must be feeling pretty ripped off about now. How many billions of dollars, including Political Action Committee money, was spent on advertising for republican candidates?
The cardinal rule of advertising is that it always works. To one extent or another, advertising is always successful. When in doubt, advertise. No matter what you're trying to sell, particularly if its yourself, advertise. This has been proven time and again. That's the way humans beings work. When we are told something, our first impulse is to believe it, no matter what it is, no matter how unbelievable.
Hence, the united states is a country in which we eat food that is bad for us, drink drinks that are bad for us, and fill our homes with material objects for which we have absolutely no need nor use.
And that's what politics is: advertising, advertising, advertising. But right about now, you'd have a hard time selling that notion to american republican/conservatives.
Heaven only knows how much P.A.C.s like the one organized by former bush advisor carl rove raised and pitched in. His group, which avoided legal difficulties by formally organizing itself under the laughable category "public welfare organization", or some such inanity, calling itself something laughable like "Concerned Americans for American Prosperity (C.R.A.P.) purchased tens of millions dollars worth of ads for romney and other republican/conservative candidates.
Then there were the infamous coke brothers, billionaires who got the ball rolling by giving five million dollars to doomed candidate newt gingrich back in january, only to see it go down the toilet. newt gingrich. Remember him? At one point he proclaimed himself to be the inevitable republican nominee for president. Hatch 'em before you count 'em, newt.
These billionaires are supposedly the smart ones, the ones who worked hard and made good decisions, invested wisely. Now, they're licking their wounds, looking for ways to shift the loss to the rest of us. Look who's talking. I invested in facebook.
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